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Baci Lingerie grows with new Brazilian partner
Baci Lingerie has announced a new strategic distribution agreement with Elos do Amor, the fastest growing distributor in Brazil.
Elos do Amor is based in São Paulo, and will be doing business as Baci Lingerie Brazil.
Brazil stands as the largest country in South America and the fifth largest in the world. Baci Lingerie will be seeking to bring the concept of affordable luxury to the over 190,000,000 residents of the country and to become the market leader in the rapidly expanding market.Baci Lingerie chief executive Robert Rosen said: “We can’t wait for Baci Lingerie to take off in Brazil. Besides the quality of design and diversity of our product lines, Brazilian women and men are really going to appreciate the affordability aspect of Baci Lingerie.”
Baci Lingerie president Marta Moraes added: “The Brazilian shopper is very savvy, and is used to experiencing one of two sides of the retail spectrum: very beautiful and expensive or very inexpensive and poor quality. Baci Lingerie will bridge the gap and will offer beautiful products for affordable prices. We are thrilled to be a part of this revolution, and know that our current and future customers will be thrilled as well.”
Tags: lingerie brazil distributor country world residents baci lingerie